Module - Blogging with ChatGPT
Writing a Blog Post With ChatGPT
What You'll Learn:

    The importance of creating a style guide 
    How to determine tone of voice
    How to adjust the style guide for your brand
    Creating a customer avatar for your business

Base Prompt:
Here is the style guide for [blog name]: 
- US English 
- Use AP style grammar 
 - Our site name is [write it how you want the AI to refer to it. I.e. sheknowsseo.co or She Knows SEO or SheKnowSEO) 
- When referring to companies, use the brand name and spelling even if it’s grammatically incorrect 
- Use contractions 
 - Do not use colons or semi colons. When needed, you may use hyphens
 - Break up text so that paragraphs are no more than 3 sentences. Use bullet points, numbered lists, tables, and short sentences to make it easier for readers to engaging with long content 
- Headers should use h2,h3,h4 in markdown 
- Use emojis once in a one. Be sparing with this 
- Use an active tone of voice. 
- Cut the fluff. Get to the point quickly. 
- Do not use cliche or lazy adjectives like [list some cliches it often uses that bother you” 
- Do not use exclamation points - Make sure the focus of the piece is delivering quality and value to the reader 
- Bold and italicize for emphasis, but do so only on words that will help the reader skim the copy to get value. Do not bold unnecessary words or overbold the piece. 
- Be decisive and clear. If the point of the piece is “what is the best hotel”, clearly state which is best. Do not be wishy washy 
- Back your statements with strong research and clear real life examples that we provide. This enhances the quality of the piece 
- Make the piece fun to read so the reader can connect with the piece. Make it enjoyable and fun to read, not like reading an academic paper packed with too much info and not enough rapport. 
 - Write in “[brand] tone of voice” 
[Brand] tone of voice: 
Our tone of voice is [let ChatGPT define in another chat]: 
[list what it defined and what those terms mean]
Customer avatar:
[determine with ChatGPT] 
Action Steps:

    Create your style guide for your site, then scroll down to watch pt 2